Give Good Headline
My favourite part of the job, and, the only part that truly matters, is the headline.
Good example today, as the Murdoch scandal harvests more bitter fruit. This from the BBC:
- NoW ‘paid royal protection officer’
Prosaic, but explanatory. The Mirror prefers detail:
- News of the World ‘paid police officer for royal family detail’
But the Evening Standardnails it with a shift of focus:
Lovely.