Joined Europe’s biggest commercial broadcaster to guide creative and production teams in turning entertainment brands into destination sites. This new domain demanded a single tone of voice, coherent and compelling, showcasing the hero brands – Coronation Street, GMTV, ITV Football, Millionaire, Pop Idol, I’m A Celebrity, The Bill – and using other shows to add [...]
I helped the UK’s official Millionaire website reach which of these milestones? A: 1.5m players B: 30m game plays C: Top industry award D: All of the above Adopting The Field of Dreams principle, I worked full-time with Celador, Carlton, ITV and Granada, to launch the British website of the world’s best-known gameshow, at a [...]
Seven-year commission by pioneering broadcaster to produce weekly detailed film notes (cheat-sheets for every scheduled movie) for national distribtuion.
Plastic pop moppets Hear’Say may have been the Poundstretcher Fleetwood Mac, but I loved them all. Even Shrek. Working on the official website (for Granada Broadband), I drafted house style, editing and contributing daily content charting the trampled dreams of brittle tykes. High points: UK’s biggest webcast – at that point – with 70,000 participants; [...]
Freelance deductions from Danny Dyer’s pension fund via movie and DVD reviews for nudge-nudge broadcaster.
Segueing from genocide to cystitis phone-ins, This Morning offers succour to all those who start the day with a Valium and two fingers of Chivas Regal. Working on the official website, I supervised tone and values, produced daily editorial and played a minor role in shifting the site forward as technology (streaming, downloads, increased interactivity) [...]