Peterhill.com - Popcorn.co.uk

Popcorn.co.uk Funded by Carlton Communications, and anticipating the first dotcom boom, Popcorn covered cinema with passion, irreverece and a uniquely British approach, conveying an independence from studios and advertisers that emphasised the site's integrity.
	I produced, edited or commissioned all content, comprising news, reviews, features and a weekly newsletter (with 40,000 subscribers).
	It repeatedly broke stories which went worldwide, and carried interviews with major industry figures in the UK, Hollywood and worldwide.
	Loyalty and community built virally. Popcorn had 1.2m monthly impressions, outstripping established rivals such as Empire Online to become the UK's market leader. The site was nominated for 'Best E-Zine' at the inaugural Bafta Interactive Awards. Both Variety and Entertainment Weekly rated the site 'A+'.
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Since 1994, I have produced or managed content on more than 150 sites for clients including:
• _ITV_{[Europe's largest commercial broadcaster]} _•_Celador _{[Creators of Millionaire]} _•_{Granada Media} _{[Globally-recognized television producer]} _•_{Carlton Communications} _{[Former British media giant]} _•_{Future Publishing} _{[Web portal early adopters]}