Working With Words And The People Who Write Them

Abbotts Travel

Project Description:

Client:
 Abbotts Travel
Date:
 2012 -
Category:
Web
Project URL:
 Visit online →

Commissioned to help establish a digital presence for this high street travel agency, which has been in business since 1957.

Starting with a new slogan (seen above), I drew up a house style based on the company’s ethos blending the professional with the personal. This was then used to populate their website and drive their marketing campaigns.

As the site develops, I continue to write or edit all web content and contribute to Abbotts’ playful social media output.